✨

Web Developer, E-commerce Operator, Creative Strategist & Performance Marketer

I Build, Manage & Optimize
Websites that help Businesses Grow.

Over the last 2 years, I have managed 20+ live websites, led web development projects and supported performance marketing campaigns that generated 500–800+ monthly orders and contributed to BDT 20–30 lakh in monthly sales while maintaining efficient advertising costs.

Syed Shamsul Arefin
Hello@syedarefin.dev
syed.arefinn@gmail.com
Syed Shamsul Arefin
+880 1644-239174
Syed Shamsul Arefin
View Resume

Marketing Strategy, WooCommerce Funnels

Project Planning, Website Build

About Me

👋

Hi,

I am

Syed Shamsul Arefin

A web developer and digital operations professional based in Dhaka.

My experience spans across website development, e-commerce operations, project coordination and performance marketing. I have worked with startups, AI-focused businesses and e-commerce brands, helping teams launch, manage and scale digital products.

I have built and maintained WordPress, WooCommerce and Laravel-based platforms, coordinated cross-functional teams and supported marketing campaigns that generated consistent online sales.

I focus on building reliable digital systems, improving operational efficiency and helping businesses grow through technology, marketing and data-driven decision making.

Technical Skills

WordPress
WooCommerce
Laravel
PHP
JS
JavaScript
MySQL
HTML
CSS

Marketing & Growth

Meta Ads
Conversion Track
Facebook Pixel
SEO
Funnel Optimize
Google Analytics

Tools & Workflow

Git & GitHub
Elementor Pro
Illustrator
Photoshop
VS Code
Cursor AI

Creative Production & Content Marketing

Script Writing
Creative Planning
Shot Planning
Video Editing
Content Strategy

Experience

Web Developer & Digital Marketing Specialist
@Prothoma Bangladesh Ltd

NOV 2025 Present
  • Managing 15+ WordPress and WooCommerce websites across multiple brands.
  • Coordinating website development, maintenance and digital operations.
  • Leading full-funnel marketing execution from campaign planning to performance optimization.
  • Supporting business growth through website improvements, conversion optimization and operational coordination.
  • Contributed to generating BDT 20–30 lakh monthly sales through website optimization, e-commerce operations and Meta advertising campaigns while maintaining advertising costs between 20–25%.
  • Planned and executed ad creatives from script writing and storyboard development to video production, editing and campaign deployment.
  • Coordinated product shoots, creative direction and video editing workflows for Meta advertising campaigns.

Team Lead & Web Development Executive
@Area71 Venture Ltd.

Sep 2024 Sep 2025
  • Led a 5-member team in delivering web and AI-focused projects.
  • Participated in requirement analysis, planning and project execution.
  • Developed and maintained multiple business websites and landing pages.
  • Contributed to SEO, content updates and lead generation initiatives.

Key Highlights

  • Managed 20+ live websites across multiple brands.
  • Generated 500–800+ monthly orders through e-commerce operations and performance marketing.
  • Contributed to BDT 20–30 lakh monthly sales through Meta Ads and conversion-focused marketing campaigns.
  • Maintained advertising costs within 20–25% while scaling campaign performance.
  • Led website and marketing projects from planning to execution.
  • Led and coordinated cross-functional teams across web development, marketing and operations projects.

Education

Bachelor of Science
Major: Computer Science & Engineering
Minor: Management Information System
@Independent University, Bangladesh (IUB), Dhaka

2019 2025

Higher Secondary Certificate (HSC), Science
@Hazera-Taju Degree College, Chittagong

2016 2018

Dakhil (Secondary School Certificate, Science)
@Jameya Ahammadia Sunnia Kamil Madrasah, Chittagong

2014 2016

Junior Dakhil Certificate (JDC)
@Jameya Ahammadia Sunnia Kamil Madrasah, Chittagong

2011 2013
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Works

B & O

Marketing site design and build

B & O

Marketing site design and build

Cozmetic

Marketing site design and build

Cozmetic

Marketing site design and build

Services

01

Website Development

Custom WordPress, WooCommerce and Laravel-based website development.
02

Website Maintenance

Regular updates, security monitoring and performance optimization.
03

E-commerce Operations

Store setup, product management, checkout optimization and operational support.
04

Project Coordination

Requirement gathering, planning, team coordination and project delivery.
05

Digital Marketing Support

Meta Ads, conversion tracking, analytics integration and performance monitoring.
06

Hosting & Deployment

Server setup, migration, CDN integration and website deployment.
07

Creative Production for Ads

Script writing, creative planning, product shoot coordination and video editing for performance marketing campaigns.

Certifications & Achievements

  • UI/UX Design Fundamentals – OSTAD
  • Certificate of Recognition – Area71 Venture Ltd.
  • Web Development Internship Completion – Area71 Venture Ltd.
  • TechFest 2023 – Maze Solver Project (Honorable Mention)

Articles

Let's work together ✌
Let's Build Something Great Together ✌
Let's work together ✌
Let's Build Something Great Together ✌
Let's work together ✌
Let's Build Something Great Together ✌
Let's work together ✌
Let's Build Something Great Together ✌
Let's work together ✌
Let's Build Something Great Together ✌
Let's work together ✌

Need a website, e-commerce platform or digital growth support?

Let’s discuss how I can help your business with development, operations and digital execution.

Phone

+880 1644-239174

Email

hello@syedarefin.dev

Address

Bashundhara R/A, Dhaka, Bangladesh

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    © 2026 Syed Shamsul Arefin. All rights reserved. Built and maintained by Syed Shamsul Arefin.

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    Q-MART GLOBAL – BEAUTY, HEALTH & LIFESTYLE E-COMMERCE PLATFORM
    PHP MySQL WordPress WooCommerce Elementor LiteSpeed CDN jQuery Custom JS

    Q-Mart Global is a modern beauty, health, and lifestyle eCommerce platform built for selling authentic Thai products across Bangladesh. The website features a clean WooCommerce shopping experience with organized product categories, featured product sections, wishlist functionality, user account access, smooth cart/checkout flow, and mobile-friendly browsing. The platform is designed to highlight skincare, supplements, body care, hair care, gadgets, fashion, and lifestyle products with clear pricing, promotional offers, and customer support integration.

    Features
    • Clean and modern eCommerce homepage design focused on beauty, health, and lifestyle products.
    • Organized product categories including Face Care, Body Care, Hair Care, Health & Beauty, Baby Care, Gadgets, Fashion, Bags & Wallets, and Combo products.
    • WooCommerce product listing with sale badges, regular price, discounted price, and wishlist option.
    • Featured product and category-based product sections for easier customer browsing.
    • User login, registration, password reset, and account access functionality.
    • Optimized cart and checkout flow for online product ordering.
    • WhatsApp, phone, email, and social media integration for customer communication and support.
    • Delivery, exchange, return policy, online support, and member discount sections for better customer trust.
    • SEO-friendly homepage content highlighting Thai products, skincare, wellness, and lifestyle shopping.
    • Mobile-responsive layout for smooth shopping experience across devices.
    Tech Stack
    • Core Platform: WordPress CMS, WooCommerce, PHP, MySQL Database
    • Design & Layout: Elementor Page Builder, Custom UI Styling, Mobile-First Responsive Design
    • Frontend Technologies: HTML5, CSS3, jQuery, Custom JavaScript, Slider / Carousel Libraries
    • eCommerce Features: Product Categories, Wishlist, Cart, Checkout, User Account, Sale Pricing, Product Filtering
    • Performance & Hosting: LiteSpeed Server, CDN Support, Image Optimization, CSS & JS Minification
    • Marketing & Engagement: WhatsApp Business Chat, Social Media Links, Offer / Discount Display, Customer Support Sections
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    SUGONDHI MASALA – PREMIUM SPICE E-COMMERCE PLATFORM
    PHP MySQL WordPress WooCommerce Elementor LiteSpeed CDN jQuery Custom JS
    Sugondhi Masala is a modern spice-focused eCommerce platform built on WordPress and WooCommerce. The website highlights premium-quality spices with clean product presentation, smooth checkout flow, and mobile-optimized browsing. Integrated marketing tools and customer engagement features ensure better reach and repeat purchases.
    Features
    • Clean and brand-focused homepage design showcasing featured spice collections.
    • Organized product categories for easy navigation across spice types.
    • Optimized WooCommerce cart and checkout process for faster order placement
    • High-quality product images with detailed descriptions and pricing clarity.
    • WhatsApp integration for quick customer communication and order support.
    • Email subscription system for promotional campaigns and offers.
    • Performance optimization using caching and asset compression techniques.
    • Secure online payment system and order tracking management.
    Tech Stack
    • Core Platform: WordPress CMS, WooCommerce, PHP, MySQL Database
    • Design & Layout: Elementor Page Builder, Custom UI Styling, Mobile-First Responsive Design, Google Fonts Integration
    • Frontend Technologies: HTML5, CSS3, jQuery, Custom JavaScript, Slider / Carousel Libraries
    • Performance & Hosting: LiteSpeed Server, CDN Support, Image Optimization, CSS & JS Minification
    • Marketing & Engagement: Email Marketing Integration, Newsletter Signup System, WhatsApp Business Chat, Coupon & Discount System
    View Video
    View Live Site
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    Minigem Store E‑COMMERCE WEBSITE – WORDPRESS BUILD

    PHPMySQLWordPressWooCommerceElementorLiteSpeedjsDelivrjQuery
    This is the Minigem Store where I implemented a full WooCommerce experience on top of a WordPress theme. The site delivers product storytelling, smooth checkout, and mobile‑first shopping for lifestyle products, with integrated email marketing and WhatsApp support for customers.

    Features
    • Branded storefront layout with clear product categories and lifestyle-focused visuals.
    • WooCommerce shop, cart, and checkout flow tailored for quick mobile purchases.
    • Product pages with rich descriptions, gallery images, and upsell opportunities.
    • Integrated WhatsApp Business chat for direct support and order enquiries.
    • Newsletter and email capture powered by Mailchimp and Mailchimp for WordPress.
    • Performance-tuned pages using LiteSpeed caching and JS/CSS optimization.
    • Secure payments and order handling with PayPal and WooCommerce order management.
    Tech Stack
    • Core: WordPress, WooCommerce, PHP, MySQL
    • Theme & UI: Reboot theme family, Custom styling, Responsive layout
    • Page building: Elementor for home, shop and landing sections
    • Frontend scripts: jQuery, Swiper, Slick, PhotoSwipe and other JS libraries
    • Performance: LiteSpeed web server, jsDelivr CDN, asset minification
    • Marketing: Mailchimp, Mailchimp for WordPress, WhatsApp Business chat
    • Media & UX: Google Fonts (Manrope), Material UI elements, MediaElement.js player
    View Video
    View Live Site
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    OLOSH BAZAR – MULTI‑CATEGORY RETAIL E‑COMMERCE (WORDPRESS & WOOCOMMERCE BUILD)
    PHP MySQL WordPress WooCommerce WoodMart Elementor LiteSpeed jsDelivr jQuery
    This is the Olosh Bazar online store where I implemented a multi‑category WooCommerce shop on WordPress, optimized for everyday essentials, fast product discovery, and smooth checkout for customers across Bangladesh.
    Features

    ➤ Retail storefront with WoodMart-based mega-menu and clear category hierarchy for groceries, personal care, household items and more.

    ➤ WooCommerce shop, cart and checkout configured for single‑item and mixed‑cart orders, supporting coupon codes and shipping options.

    ➤ Product listing pages with filters, badges and image‑focused cards to help customers quickly find best deals and essentials.

    ➤ Integrated WhatsApp Business Chat so shoppers can ask questions and confirm orders directly from the store.

    ➤ Conversion‑focused sliders and promo sections using Elementor, Swiper and other JS sliders for offers and campaigns.

    ➤ Performance‑optimized pages using LiteSpeed server, WP Rocket caching, jsDelivr CDN and optimized JavaScript libraries for faster load times.

    ➤ Advanced tracking with Google Analytics, Facebook Pixel and PixelYourSite for remarketing and campaign measurement.

    ➤ Stripe‑ready checkout and WooCommerce cart functionality prepared for scalable online payments and logistics (DHL, UPS) integration.

    Tech Stack

    ➤ Core platform: WordPress CMS with WooCommerce for ecommerce and PHP with MySQL on the backend.

    ➤ Theme & layout: WoodMart premium theme with Elementor for custom home, category, and landing sections.

    ➤ Frontend scripts: jQuery, jQuery UI, Swiper, PhotoSwipe, core-js, Moment.js, Underscore.js and Clipboard.js for interactive UI.

    ➤ Marketing & analytics: Google Analytics, Facebook Pixel, PixelYourSite and Google Tag Manager for events and tracking.

    ➤ Performance & delivery: LiteSpeed web server, WP Rocket caching and jsDelivr CDN for fast loading and HTTP/3 support.

    ➤ Forms & communication: Contact Form 7 for order/contact forms plus WhatsApp Business Chat integration.

    ➤ UI frameworks & tools: Bootstrap, Element UI, Material UI, Google Fonts and Chart.js for visual components and reporting.

    View Video
    View Live Site
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    Wholesale Icon – B2B Modest Fashion E‑commerce (WordPress & WooCommerce Build)
    PHP MySQL WordPress WooCommerce WoodMart Elementor LiteSpeed jsDelivr jQuery This is the Wholesale Icon online store where a scalable WooCommerce wholesale catalog is built on WordPress, optimized for high‑volume category browsing, responsive product grids, and smooth checkout for distributors.
    Features
    • Branded wholesale storefront with WoodMart‑based mega‑menu and category blocks for collections like Ruhay Sukhan, Mahajal, Mishaal, and others.
    • WooCommerce shop, cart, and checkout tuned for bulk orders, including structured product categories and quick access to best‑selling sets.​​
    • High‑quality banner and category imagery built with Elementor image widgets to visually guide buyers into each product line.
    • Integrated WhatsApp Business Chat so resellers can ask questions and place inquiries directly from the storefront.
    • Conversion‑focused sliders and carousels using Slider Revolution, OWL Carousel, Swiper, and PhotoSwipe for interactive product showcasing.
    • Performance‑optimized pages using LiteSpeed server caching, jsDelivr CDN, and optimized JavaScript libraries for faster load times.​
    • Secure checkout with Stripe and other WooCommerce payment methods, plus WooCommerce‑driven cart functionality for managing orders.
    Tech Stack
    • Core platform: WordPress CMS with WooCommerce for ecommerce and PHP with MySQL on the backend.
    • Theme & layout: WoodMart premium theme with Elementor and Header Footer Builder for custom headers, footers, and landing sections.​
    • Frontend scripts: jQuery, jQuery UI, GSAP, Backbone, Marionette, Swiper, Slick, OWL Carousel, PhotoSwipe, Underscore, core‑js, and jQuery Migrate for interactive UI components.​
    • Marketing & communication: WhatsApp Business Chat plus Contact Form 7 and Elementor forms for lead capture and order inquiries.
    • Performance & delivery: LiteSpeed web server, jsDelivr CDN, and HTTP/3 support for fast asset delivery and caching.​
    • Payments & ecommerce tooling: WooCommerce core cart and checkout, Stripe gateway integration, and Slider Revolution for promo sections.
    View Video
    View Live Site
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    ZIVO LIFE E‑COMMERCE WEBSITE – WORDPRESS BUILD
    PHP MySQL WordPress WooCommerce Elementor LiteSpeed jsDelivr jQuery
    This is the Zivo Life online store where I implemented a full WooCommerce experience on top of a WordPress theme. The site delivers product storytelling, smooth checkout, and mobile‑first shopping for lifestyle products, with integrated email marketing and WhatsApp support for customers.
    Features
    • Branded storefront layout with clear product categories and lifestyle-focused visuals.
    • WooCommerce shop, cart, and checkout flow tailored for quick mobile purchases.
    • Product pages with rich descriptions, gallery images, and upsell opportunities.
    • Integrated WhatsApp Business chat for direct support and order enquiries.
    • Newsletter and email capture powered by Mailchimp and Mailchimp for WordPress.
    • Performance-tuned pages using LiteSpeed caching and JS/CSS optimization.
    • Secure payments and order handling with PayPal and WooCommerce order management.
    Tech Stack
    • Core: WordPress, WooCommerce, PHP, MySQL
    • Theme & UI: Reboot theme family, custom styling, responsive layout
    • Page building: Elementor for home, shop and landing sections
    • Frontend scripts: jQuery, Swiper, Slick, PhotoSwipe and other JS libraries
    • Performance: LiteSpeed web server, jsDelivr CDN, asset minification
    • Marketing: Mailchimp, Mailchimp for WordPress, WhatsApp Business chat
    • Media & UX: Google Fonts (Manrope), Material UI elements, MediaElement.js player
    View Video
    View Live Site
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    Area71 Academy Training Platform – Localhost Build
    Laravel PHP License
    This is the localhost build of the Area71 Academy Training Platform, a Laravel-based web application for managing and delivering online training programs such as Amazon FBA Mastery, Supply Chain, and more.
    Features
    • Built with Laravel 10 Framework
    • Authentication (Login/Register)
    • Admin & User Dashboards
    • Course Purchase and Enrollment System
    • SSLCOMMERZ Payment Gateway Integration
    • Orders and Order Details Management
    • Responsive Frontend with Blade Templating
    • DataTables for Admin Panel Data Display
    • Modular MVC Architecture
    Tech Stack
    • Backend: Laravel 10, PHP 8.1+
    • Database: MySQL
    • Frontend: Blade Templating, Bootstrap/Tailwind
    • Payment: SSLCOMMERZ Gateway
    • Others: DataTables, MVC Pattern
    GitHub Link
    Demo Video
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    🍽️ Webapp Restaurant
    PHP HTML5 CSS3
    A modern and versatile restaurant A modern and versatile restaurant Web application with a user-friendly interface, dynamic menu, reservation system, and responsive design. Built with PHP, HTML and CSS for seamless deployment and easy customization.
    Features
    • Online Menu Showcase
    • Reservation/Order Form
    • Fully Responsive Design
    • Fast & Lightweight
    • Easy Customization
    Language
    • PHP
    • HTML5
    • CSS3
    GitHub Link
    Demo Video
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    AREA71 ACADEMY E-COMMERCE WEBSITE – WORDPRESS BUILD
    PHP MySQL WordPress WooCommerce Elementor Cloudflare Hostinger jQuery
    This is the complete Area71 Academy website, designed and developed by me from scratch with WordPress. The platform supports every stage of the client journey, from UI/UX to product pricing, special offers, secure communication, and live management of e-commerce training programs.
    Features
    • Custom-designed UI/UX for branding and smooth navigation
    • Dynamic course and product pricing, bundle offers, and discounts
    • WooCommerce-powered e-commerce (secure purchasing, student order tracking)
    • Integrated communication: custom contact forms (Contact Form 7), instant messaging, live chat
    • Course presentation with rich visuals, reviews, and offer info
    • Responsive pages built with Elementor and OceanWP for high performance
    • SSL security, CDN, and caching for fast and safe browsing (Cloudflare, Autoptimize)
    • Real-time visitor tracking, marketing automation, and notification (Google Analytics, Facebook Pixel, PixelYourSite, Site Kit, Tag Manager)
    • SEO setup with Yoast SEO for visibility and growth
    • Admin management: client dashboard, order handling, analytics
    • Payment solutions via WooCommerce
    • Social media integrations for client engagement (Facebook, YouTube, etc.)
    Tech Stack
    • WordPress, WooCommerce, Elementor, OceanWP, PHP, MySQL
    • Plugins: Yoast SEO, Contact Form 7, PixelYourSite, Autoptimize, Site Kit, WooCommerce
    • Security & Speed: SSL, Cloudflare, Autoptimize caching, CDN
    View Live Site
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    SELL QUICK CONNECTICUT – WORDPRESS WEBSITE
    PHP MySQL WordPress Elementor Bluehost Nginx Bootstrap jQuery
    This is a fully-custom WordPress site built to help homeowners in Connecticut sell their properties quickly and easily. From UI/UX to property listings, lead capture, client communication, and conversion-optimized pages, everything has been designed and developed by me.
    Features
    • User-friendly property search and information submission forms
    • Clean, attractive UI/UX with custom branding and local appeal
    • Responsive layout design built with Elementor and Bootstrap
    • Dynamic content sections for listings, resources, offers, and testimonials
    • Contact forms for direct client inquiries, quick offers, and feedback
    • Integration of Google Analytics for performance tracking and user insights
    • Secure hosting with SSL, CDN, and fast page loads (Bluehost, Nginx)
    • Optimized for lead generation, fast conversions, and SEO growth
    • Social media, phone, and email integration for easy client reach
    • Admin dashboard for managing leads, site content, and analytics
    Tech Stack
    • WordPress, Elementor, Bootstrap, PHP, MySQL
    • Plugins: Elementor, contact form builders, SEO tools
    • Hosting: Bluehost/Nginx with SSL security and CDN
    View Live Site
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    SYNAPTICA.AI – AI DATA ANNOTATION SERVICES WEBSITE
    PHP MySQL WordPress Elementor OceanWP Hostinger jQuery Google Analytics
    This is a fully-custom WordPress site crafted for Synaptica.ai, an international provider of AI data annotation and labeling solutions. The site combines advanced service presentation with conversion-focused design, leveraging the best technologies for seamless client experience and business growth.
    Features
    • Clean, branded UI/UX tailored for tech industry appeal
    • Responsive design built with Elementor and OceanWP, optimized for fast access and mobile usability
    • Service showcase for data annotation, AI labeling, and client industries
    • Dynamic sections for solutions, use cases, testimonials, and project portfolio
    • High-impact contact and lead forms for client conversion, with secure reCAPTCHA and messaging
    • Integrated analytics (Google Analytics) and marketing tracking
    • SSL security, CDN delivery, and quick page loads (Hostinger)
    • On-site SEO setup with Yoast SEO for higher visibility
    • Integration of external resources, reviews, and customer communication channels
    • Admin dashboard for content and lead management, plus analytics review
    Tech Stack
    • WordPress, PHP, MySQL, Elementor, OceanWP
    • Plugins: Yoast SEO, Elementor, reCAPTCHA, Google Analytics
    • Hosting: Hostinger + CDN, SSL security
    View Live Site
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    GROWTHX MANAGEMENT – BUSINESS CONSULTING & MARKETING WEBSITE
    PHP MySQL WordPress Elementor Contact Form 7 Hostinger jQuery Google Analytics
    This is a fully-custom WordPress website developed for GrowthX Management, a company specializing in business consulting and marketing solutions. The project covers everything from seamless UI/UX to service presentation, lead generation, and growth analytics—delivering a professional online presence tailored for client acquisition.
    Features
    • Clean, branded UI/UX with responsive, conversion-focused layout (Elementor builder)
    • Clean, branded UI/UX with responsive, conversion-focused layout (Elementor builder)
    • Dynamic content areas for offers, industry insights, statistics, and testimonials
    • Multiple contact forms for client inquiries (Contact Form 7 integration)
    • Analytics integration (Site Kit, Google Analytics, Tag Manager) for user tracking and ROI measurement
    • Secure, high-speed hosting (Hostinger, LiteSpeed Cache, CDN)
    • SEO setup with RankMath SEO plugin for improved discoverability
    • Social links and YouTube video integration for additional engagement
    • Admin panel for content and lead management
    Tech Stack
    • WordPress, Elementor, PHP, MySQL
    • Plugins: Elementor, Contact Form 7, RankMath SEO, LiteSpeed Cache, Site Kit
    • Hosting: Hostinger with SSL and CDN for security and speed
    View Live Site
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    HARPGROWTH STORE – WORDPRESS E-COMMERCE WEBSITE
    PHP MySQL WordPress Elementor Contact Form 7 Hostinger jQuery Google Analytics
    This is a fully-featured WooCommerce store built on WordPress for Harpgrowth, designed for seamless online shopping and product management. Every aspect—from storefront UI to product listings, payments, and customer engagement—has been handled end-to-end to create a modern, conversion-focused shopping experience.
    Features
    • Full-feature online store powered by WooCommerce for product catalog, cart, and checkout
    • Custom UI/UX design with Elementor and OceanWP for a clean, responsive look
    • Easy product search, filter, and category browsing
    • Secure payment gateway integration for fast, hassle-free transactions
    • Address collection and order management tools for both customers and admins
    • Fast, reliable hosting with CDN (Hostinger), SSL encryption, and speed optimization
    • Integration with analytics (Google Analytics, Facebook Pixel, Optimizely)
    • Marketing automation, reviews, and promotional offer management
    • Social media linkouts and customer contact options
    • On-site SEO enhancements for better visibility and reach
    Tech Stack
    • WordPress, WooCommerce, Elementor, OceanWP, PHP, MySQL
    • Plugins: WooCommerce, Elementor, OceanWP, Elementor Header Footer Builder
    • Hosting: Hostinger CDN, SSL security
    View Live Site